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Shows us a diligent interpretive display of the varied corpus that accompanied the emergence of the visual field in the heyday of modernizing the region. Through an exhaustive analysis of the most varied formats-- press, magazines, illustrated novels, photography, postcards, cigarettes, album of cards or friendship, flyers, marquillas and almanacs-- the different collaborations in this book about the intricate relationships between writing and image, art and consumption, as well as the increasingly blurred boundaries (social and symbolic) of the nation and its citizens.