D

Author

David W. Stewart

1951 — present

President's Professor of Marketing and Law at Loyola Marymount University in Los Angeles, CA.

Books by David W. Stewart

27 titles

Focus groups

Focus groups

David W. Stewart

2006

Secondary research

Secondary research

David W. Stewart

1984

Fight Club 2

Fight Club 2

David W. Stewart

2016

Healthy, Wealthy or Wise?

Healthy, Wealthy or Wise?

David W. Stewart

2016

The handbook of persuasion and social marketing

The handbook of persuasion and social marketing

David W. Stewart

2015

Nonverbal communication in advertising

Nonverbal communication in advertising

David W. Stewart

1988

Accountable Marketing

Accountable Marketing

David W. Stewart

2016

Marketing Pathfinder

Marketing Pathfinder

David W. Stewart

2014

Financial Dimensions of Marketing Decisions

Financial Dimensions of Marketing Decisions

David W. Stewart

2019

A Primer on Consumer Behavior

A Primer on Consumer Behavior

David W. Stewart

2018

Marketing Accountability for Marketing and Non-Marketing Outcomes

Marketing Accountability for Marketing and Non-Marketing Outcomes

David W. Stewart

2021

Introduction to Healthcare Knowledge and Library Services

Introduction to Healthcare Knowledge and Library Services

David W. Stewart

2023

How to Get Published in the Best Marketing Journals

How to Get Published in the Best Marketing Journals

David W. Stewart

2019

The marketing pathfinder

The marketing pathfinder

David W. Stewart

2014

Handbook of Persuasion and Social Marketing [3 Volumes]

Handbook of Persuasion and Social Marketing [3 Volumes]

David W. Stewart

2014

Effective television advertising

Effective television advertising

David W. Stewart

1986

Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology)

Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology)

David W. Stewart

1994

Health Information for All: A Common Goal

Health Information for All: A Common Goal

David W. Stewart

1989

The Development of a Contingency Model of Comparative Advertising (Working Paper, Report No 90-108)

The Development of a Contingency Model of Comparative Advertising (Working Paper, Report No 90-108)

David W. Stewart

1990

Advertising Repetition

Advertising Repetition

David W. Stewart

1990

Channel Member Response to Trade Programs (Report #C89-119)

Channel Member Response to Trade Programs (Report #C89-119)

David W. Stewart

1989

Impact of Risk Communication on Consumption and Consumer Well-Being

Impact of Risk Communication on Consumption and Consumer Well-Being

David W. Stewart

2019

Ci ji zi liao yan jiu fa

Ci ji zi liao yan jiu fa

David W. Stewart

2000

Master of Marketing Measurement

Master of Marketing Measurement

David W. Stewart

2021

Winning the Advertising Game

Winning the Advertising Game

David W. Stewart

2025

Fight club 3. Masterpiece gambit

Fight club 3. Masterpiece gambit

David W. Stewart

2020

Montesquieu

Montesquieu

David W. Stewart

2020